Unscrew Texas
In certain markets throughout Texas, energy customers get to choose their provider.
Customers don’t realize that they are getting screwed by confusing promotions, sneaky price hikes, and a lack of competition.
I helped introduce Compare Power to Texans who are looking to get unscrewed and take back their power.
What I loved most about this job was the challenge of helping uncover the problem in the eyes of the customer while introducing the solution. The production was big and more representative of the state demographic - plus I got to shoot all over the city I grew up in.